Brand & Press

SignalFloor Brand Kit

Everything you need to represent SignalFloor — logo variants, colors, typography, voice, and usage rules. Designed for press, partners, and anyone integrating with us.

About the Brand

SignalFloor is a trading creator platform connecting verified creators with traders across crypto, forex, stocks, commodities, and indices. It is a financial technology platform — not a lighting product, flooring company, or hardware brand.

Providers publish trading ideas with full transparency: entry price, stop loss, take profit, rationale, and tracked outcomes. Traders browse, evaluate, and follow providers based on real data.

SignalFloor does not execute trades on behalf of users. Execution always stays with the trader.

The official website is signalfloor.com. Any other domain is not affiliated with SignalFloor.

Logo

Logo variants

The brand mark, wordmark, and app icon. All transparent PNGs — composite onto any background. Click Download to grab a copy, or grab the full kit below.

Brand Mark
The gold arrow mark with a transparent background. Use on any color background — works on dark and light alike.
Download
Mark on Dark
Same transparent mark, previewed against the SignalFloor dark canvas (#0B0E11) so you can see the intended contrast.
Download
Wordmark
The "SignalFloor" text logotype — "Signal" in white, "Floor" in gold. Transparent background. Use for marketing, social, and branded layouts.
Download
App Icon
512x512 maskable PWA / app icon. Use as a favicon, avatar, or square tile where a self-contained square is required.
Download

Palette

Color palette

Click any color to copy its hex value.

Typography

Two typefaces do all the work.

Inter
Our primary typeface. Used for headings, body copy, UI, and marketing. Clean, neutral, highly legible at every size.
Weights
The quick brown fox 400 RegularThe quick brown fox 500 MediumThe quick brown fox 600 SemiboldThe quick brown fox 700 Bold
JetBrains Mono
Used for tickers, prices, timestamps, and any place we need tabular number alignment.
Weights
The quick brown fox 400 RegularThe quick brown fox 600 Semibold

Voice

How we sound

We write like experienced traders talking to each other — direct, honest, data-first.

We sound like

Direct and specific — "Win rate dropped 8% this week" beats "performance varied."
Data-driven — if we make a claim, we show the number.
Calm under pressure — no hype, no exclamation marks, no urgency theatre.
Plain language — we write for traders, not for finance textbooks.

We don't sound like

No "guaranteed profits" or "exclusive secrets."
Never hide drawdowns or cherry-pick winning trades in marketing.
No fake urgency — "Only 3 spots left!" is off-brand.
Don't talk down to beginners. Don't patronize experts either.

Usage

Usage guidelines

A few rules to keep the brand consistent wherever it appears.

Do
Give the logo enough clear space — at least the height of the "S" on all sides.
Do
Use the primary logo on light backgrounds and the dark variant on dark backgrounds.
Do
Use the app icon (square) for favicons, avatars, and social profile pictures.
Don't
Don't recolor the logo. Use the variants we provide, not your own tint.
Don't
Don't stretch, skew, or rotate the logo. Scale it proportionally only.
Don't
Don't place the logo on busy photographic backgrounds without a solid backdrop.

Press & media inquiries

Writing a story, building an integration, or need additional assets? Reach out and we'll get back to you within one business day.

press@signalfloor.com Download brand kit

Brand & Press

SignalFloor Brand Kit

Everything you need to represent SignalFloor — logo variants, colors, typography, voice, and usage rules. Designed for press, partners, and anyone integrating with us.

About the Brand

Providers publish trading ideas with full transparency: entry price, stop loss, take profit, rationale, and tracked outcomes. Traders browse, evaluate, and follow providers based on real data.

SignalFloor does not execute trades on behalf of users. Execution always stays with the trader.

The official website is signalfloor.com. Any other domain is not affiliated with SignalFloor.

Logo

Logo variants

The brand mark, wordmark, and app icon. All transparent PNGs — composite onto any background. Click Download to grab a copy, or grab the full kit below.

Brand Mark
The gold arrow mark with a transparent background. Use on any color background — works on dark and light alike.
Download
Mark on Dark
Same transparent mark, previewed against the SignalFloor dark canvas (#0B0E11) so you can see the intended contrast.
Download
Wordmark
The "SignalFloor" text logotype — "Signal" in white, "Floor" in gold. Transparent background. Use for marketing, social, and branded layouts.
Download
App Icon
512x512 maskable PWA / app icon. Use as a favicon, avatar, or square tile where a self-contained square is required.
Download

Palette

Color palette

Click any color to copy its hex value.

Typography

Two typefaces do all the work.

Inter
Our primary typeface. Used for headings, body copy, UI, and marketing. Clean, neutral, highly legible at every size.
Weights
The quick brown fox 400 RegularThe quick brown fox 500 MediumThe quick brown fox 600 SemiboldThe quick brown fox 700 Bold
JetBrains Mono
Used for tickers, prices, timestamps, and any place we need tabular number alignment.
Weights
The quick brown fox 400 RegularThe quick brown fox 600 Semibold

Voice

How we sound

We write like experienced traders talking to each other — direct, honest, data-first.

We sound like

Direct and specific — "Win rate dropped 8% this week" beats "performance varied."
Data-driven — if we make a claim, we show the number.
Calm under pressure — no hype, no exclamation marks, no urgency theatre.
Plain language — we write for traders, not for finance textbooks.

We don't sound like

No "guaranteed profits" or "exclusive secrets."
Never hide drawdowns or cherry-pick winning trades in marketing.
No fake urgency — "Only 3 spots left!" is off-brand.
Don't talk down to beginners. Don't patronize experts either.

Usage

Usage guidelines

A few rules to keep the brand consistent wherever it appears.

Do
Give the logo enough clear space — at least the height of the "S" on all sides.
Do
Use the primary logo on light backgrounds and the dark variant on dark backgrounds.
Do
Use the app icon (square) for favicons, avatars, and social profile pictures.
Don't
Don't recolor the logo. Use the variants we provide, not your own tint.
Don't
Don't stretch, skew, or rotate the logo. Scale it proportionally only.
Don't
Don't place the logo on busy photographic backgrounds without a solid backdrop.

Press & media inquiries

Writing a story, building an integration, or need additional assets? Reach out and we'll get back to you within one business day.

press@signalfloor.com Download brand kit

SignalFloor Brand Kit

About the Brand

Logo variants

Brand Mark

Mark on Dark

Wordmark

App Icon

Color palette

Typography

Inter

JetBrains Mono

How we sound

We sound like

We don't sound like

Usage guidelines

Press & media inquiries

SignalFloor Brand Kit

About the Brand

Logo variants

Brand Mark

Mark on Dark

Wordmark

App Icon

Color palette

Typography

Inter

JetBrains Mono

How we sound

We sound like

We don't sound like

Usage guidelines

Press & media inquiries